Journeys

Turn customer moments into revenue with automated journeys.

Create personalised, data-driven journeys that respond to real customer behaviour. Automatically engage the right customers at the right time, across email, SMS, in-app and more — to drive activation, retention, recovery and sales.

Get a Demo See How It Works
3.2x
more pipeline
18%
Higher revenue
47%
faster conversion

Upgrade to Pro Journey ● Active

Convert free users to paid customers with a personalised multi-channel journey.

Publish
OverviewBuilderAnalyticsContactsSettings

Trigger

Reaches 5 projects

In-app message

Highlight Pro benefits

Wait

2 days

Send email

Personalised upgrade offer

Did they upgrade?

Yes
End journey
No

AI agent follow-up

Answer questions

Journey Templates

Launch proven journeys in minutes.

Choose from ready-made templates or create your own. Use AI to personalise content, pick the right audience and optimise for the best results.

View all templates

Welcome new customers

Drive activation with a personalised onboarding journey.

Use template

Abandoned checkout recovery

Win back lost sales with timely, relevant follow-ups.

Use template

Re-engage inactive customers

Bring inactive customers back with targeted campaigns.

Use template

Upgrade and expansion

Identify and convert high-intent customers.

Use template

Post-purchase upsell

Increase customer value with relevant product recommendations.

Use template

Build and Personalise

Create journeys with complete flexibility.

Use our visual builder to create multi-step, multi-channel journeys. Personalise content with customer data, set intelligent conditions and let AI optimise timing, messaging and channel selection.

  • Visual drag-and-drop builder
  • Multi-channel (email, SMS, in-app, live chat and more)
  • Personalised content using customer data
  • Conditional logic and branching
  • AI-powered send time and channel optimisation
See the Journey Builder

Win-back campaign

Draft Publish

Components

  • Send email
  • Send SMS
  • In-app message
  • AI agent action
  • Condition
  • Wait
  • Update property
  • Add to segment
  • Goal
  • End journey

Trigger

Inactive for 14 days

Send email

We miss you

Wait

2 days

Did they engage?

Yes

Send in-app message

Check out what's new

End journey
No

Send SMS

Exclusive offer

Wait

5 days

AI agent follow-up

Answer questions and offer support

Measure and Optimise

See what's working and drive better results.

Track performance at every step, from engagement to conversion. Use AI insights to identify what's working, optimise your journeys and increase revenue over time.

  • Journey performance and conversion tracking
  • Channel and content insights
  • Revenue attribution
  • AI-powered optimisation recommendations
  • A/B testing and experimentation
View Journey Analytics

Journey performance

Last 30 days
12,430
Customers entered

+27%

3,124
Converted

+18%

$48,320
Revenue generated

+32%

◆ Entered◆ Engaged◆ Converted

  • 15K
  • 10K
  • 5K
  • 0
  • Jan 1
  • Jan 8
  • Jan 15
  • Jan 22
  • Jan 29

Top performing channels

  • Email

    42% engagement rate

  • In-app message

    38% engagement rate

  • SMS

    28% engagement rate

  • AI agent follow-up

    3.2x higher conversion

AI insights

  • Sending the first email 1 day earlier increases conversion by 28%
  • Customers who view the pricing page are 3.4x more likely to upgrade
  • Adding an AI follow-up step increases recovery rates by 18%

Journeys for Every Goal

Drive growth across the customer lifecycle.

Activation

Help new customers reach value faster.

  • Welcome journeys
  • Product onboarding
  • Feature adoption

Recovery

Win back lost or inactive customers.

  • Abandoned checkout
  • Inactive user re-engagement
  • Subscription recovery

Retention

Keep customers engaged and reduce churn.

  • Renewal reminders
  • At-risk customer journeys
  • Re-engagement campaigns

Sales & Expansion

Identify and convert high-intent customers.

  • Upgrade journeys
  • Cross-sell campaigns
  • Usage-based expansion

Customer Story

“Forestride journeys have helped us increase our upgrade rate by 3x. We can now engage the right customers with the right message at the right time.”

Emily Watson

Head of Customer Growth, SaaSCo

3x
higher upgrade rate
28%
reduction in churn
$1.2M
additional revenue

“The ability to create personalised, multi-channel journeys based on real customer behaviour has been a game changer for our business. Forestride makes it easy to test, optimise and scale what works.”

Ready to create higher performing journeys?

Turn customer moments into revenue.

Get a personalised walkthrough and see how Forestride can help you drive more activations, recover lost revenue and grow faster.

Get a Demo See How It Works
  • Explore journey templates
  • See real customer examples
  • Tailored to your business goals